Fresystem S.p.A.

Cupiello is a brand of Fresystem SpA, a company specialized in the production of sweet and savoury deep-frozen bakery products. Acquired by Simioli’s family in 1991, Fresystem is nowadays leader in Italy for out of home breakfast, with its own brand and under “private label”. The production site covers a total area of ​​over 24,000 m2 with a total installed capacity of 600 million pieces per year. Our Mission is to allow the entire World to discover and taste the deliciousness and high quality of the, sweet and savoury, tailor-made Italian and Neapolitan Pastry. The company is renowned for its use of fresh natural yeast MadreCupiello, (guarded for over 40 years and daily refreshed, ensuring high-quality croissants, more digestible, longer fresh and inimitable taste) and the wide range of products, with over 200 sweet and savoury items. MadreNatura is the latest development: an All Natural Line of bakery products, manufactured using only natural ingredients such as: natural yeast, spelt flour, extra virgin olive oil, butter and free-cage hens eggs. No preservatives, No colours, No GMO, No mono-diglycerides, No hydrogenated fats or artificial flavours. Genuineness and Naturalness are the key words of MADRENATURA project that even in the packaging complies with Nature and Environment: eco-friendly and 100% recyclable materials.